About Us

About Inayaah

Inayaah is where heritage meets modern elegance — Rooted in elegance and driven by purpose, it’s a celebration of timeless craftsmanship and contemporary aesthetics.

Each creation from Inayaah is an expression of individuality — thoughtfully designed to blend tradition with modern sophistication. With a focus on fine detailing, artisanal techniques, and graceful silhouettes, Inayaah embraces the essence of womanhood in all its forms.

Inspired by vintage floral prints, pastel palettes, and graceful silhouettes, Inayaah brings to life pieces that feel nostalgic yet refreshingly modern. Each design is a delicate balance of classic charm and current style, perfect for women who appreciate the artistry in details and the poetry in fashion.

Our collections are designed for the discerning woman — confident, graceful, and unapologetically herself. Whether it’s hand-embroidered zardozi, delicate nakshi work, applique work or pastel-hued ensembles with a modern edge, Inayaah weaves stories of culture, beauty, and identity into every thread.

We believe fashion is not just about what you wear, but how it makes you feel — and at Inayaah, we craft every piece with heart, heritage, and a vision of empowering style.

Whether it's a festive ensemble, an elegant cocktail or a sangeeth outfit, or a contemporary occasion-wear piece, our designs cater to women who seek meaning, emotion, and individuality in their wardrobe. No two Inayaah pieces are exactly alike — and that’s the beauty of what we do.

We work in limited collections, embracing a slow fashion philosophy that honours quality over quantity. Each piece is crafted not just to be worn, but to be cherished and remembered — a keepsake of style, culture, and timeless beauty.

About the Founder - Vaishnavi Kante

Vaishnavi, the visionary behind Inayaah, is a designer, curator, and passionate storyteller at heart. With a background in fashion and a deep admiration for Indian craftsmanship, she launched Inayaah to create a space where elegance meets authenticity.

Drawing inspiration from cultural roots, feminine strength, and artistic heritage, she is dedicated to reviving age-old embroidery techniques while giving them a fresh, wearable expression.

Her creative journey is a blend of meticulous design thinking and a soulful connection to the stories behind every motif. Through Inayaah, she aspires to empower women not just through fashion, but through the confidence and poise it brings. Her belief is simple yet powerful: every woman deserves to wear something that feels like it was made just for her.

Our Specialization

At Inayaah, we specialize in artisanal fashion that bridges heritage and modernity. Our signature lies in handcrafted embroidery techniques with fine threadwork, brought to life on Indo-Western silhouettes.

Every piece is a blend of regal tradition, feminine charm, and versatile design, created for the contemporary woman who appreciates detail, story, and soul in what she wears.

From elegant occasion-wear to statement Indo-Western ensembles, we create timeless pieces that honour craftsmanship while staying effortlessly wearable.

Why Inayaah?

Because Inayaah is more than fashion — it’s an emotion.

Inayaah was born out of a desire to preserve India’s intricate craftsmanship while evolving it for today’s woman. When you choose Inayaah, you’re not just choosing a garment — you’re wearing a story, a legacy, and a labor of love.

  • ✔ Handcrafted Excellence – Every piece is made with skilled artisans’ hands, not machines.
  • ✔ Unique Designs – We don’t mass produce. Our pieces are thoughtfully designed to be one-of-a-kind.
  • ✔ Cultural Elegance with a Modern Twist – We balance traditional craftsmanship with modern cuts and silhouettes.
  • ✔ Ethical Fashion – Conscious choices, small batches, and mindful production are at our core.

Inayaah is for women who dress not just to be seen — but to feel seen.